US online Dating report.pdf by Fernando ArdenghiRevenue of IAC Personals (Wild animals, Chemistry, OKCupid, Meetic, ParPerfeito, MeeticAffinity, SinglesNet, Manual Media Communities, DateHookUp and others) is in the range of USD750 million per engagement.
Method of eHarmony' sites (USA, Canada, Australia, UK and Brazil) is in the range of USD250 million per engagement.
Almanac go again of IAC Personals + Method of eHarmony' sites == USD1,000 Million == USD1B
Almanac go again of PlentyOfFish Media's sites (PlentyOfFish, eVow and changed dating sites powered by a colorless Christian name dating company) is in the range of USD40 million.
USD40million / USD1,000 Million == 4% of market (in go again).
PlentyOfFish has the interest group but others reserve the currency.
Free/freemium online dating sites like PlentyOfFish and OKCupid are only promotion tools useful to contact latent trade to paid online dating sites like Chemistry and eHarmony.
Having the status of free users got wiped out of free sites, they migrate to a paid one.
If the owners of PlentyOfFish CAN NOT INNOVATE in the Online Dating Concern, the best strategy for them is to sell PlentyOfFish.
Credit: quick-pickup-rules.blogspot.com
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