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How To Use Storytelling As A Leadership


How To Use Storytelling As A Leadership Image
Paul Smith I recently spoke to Paul Smith, who is a consumer research executive, keynote speaker, corporate trainer, and author of Lead with a Story: A Guide to Crafting Business Narratives that Captivate, Convince, and Inspire (AMACOM Books, August,...

I've been following Dan Schawbel for years and was delighted to find that he recently interviewed colleague Paul Smith at Proctor and Gamble about his new book on storytelling and leadership titled Lead With A Story.

This interview with Paul that Dan conducted is chock full of good information about the need for leaders to develop storytelling as a core competence. And tips on how companies can make storytelling part of their leadership practices.

What I love about Paul's book is his identification of 21 common leadership challenges where storytelling can help. He based his conclusions on his interviews with 75+ CEOs and executives at companies around the world.

If you want to know more about storytelling and leadership, read this article and then get the book (I have no affiliation with Paul or his publisher).

You will have more tools at your disposal than when you started!

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;

See it on Scoop.it, via Serving and Leadership



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